The world's first operational drone
delivery service has launched in Reykjavik, Iceland.
Shoppers in the Icelandic capital will
now be able to receive food and other goods direct to their doors via an
autonomous flying vehicle, which providers say will significantly speed up
delivery times.
The coastal city is subdivided by a
large bay and several smaller rivers which make the transportation of goods
both time-consuming and cumbersome.
"We're
making delivery as instant as ordering," said Yariv Bash, chief executive
and co-founder of Flytrex, the autonomous drone company behind the launch.
The
service is currently available to consumers using AHA, Iceland's largest online
marketplace, though the pair also hope to eventually roll it out overseas.
The launch marks a feat for businesses
and advocates of the unmanned delivery technology. So far AHA has reported a 60
percent reduction in drone delivery costs versus land and sea alternatives. It
also claims to have reduced transportation time by up to 20 minutes during peak
hours.
It follows regulatory approval from
the Icelandic Transport Authority, which claims the service will also improve
road safety.
"The drones will reduce the load
on the transport infrastructure leading to safer roads. Simultaneously people
have access to a better and faster delivery service which can only be seen as
an advantage."
However, critics argue that such
services could be dangerous and pose threats to privacy and security.
(Evangle Luo of TTFLY shared with you)
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